Weetabix, the UK’s number one breakfast drink, has launched new Weetabix On The Go Protein for consumers increasingly aware of the benefits of protein.
The launch follows the success of the recent TV campaign for Weetabix On The Go which has delivered 48% of incremental sales to the category. The ad reminds consumers...
New from Weetabix – a deliciously crunchy cereal that’s high in protein
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